We love hearing from our users, and love it even more when you find a cool useful way to use Compete.
Gary recently used Compete.com to analyze how one of his client's traffic compared to its closest competitor. He quickly discovered:
"Never mind the actual numbers: a clear trend emerged. While our client's traffic stayed stable, the competitor's bounced up and down like a SuperBall. Intelligence received. Our client had a loyal following; the competition was offer-driven."
| Gary Stein is director of strategy for Ammo Marketing. He has been working in interactive advertising for nearly a decade, writes a column for ClickZ, and maintains a blog on advertising and media trends. Gary lives in San Francisco with his family. |  |
Have a story or tip to share? e-mail them to membersupport@compete.com We'd love to hear from you!
Source: Blog compete
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